Key details

BBS Ref: 08 SE 67BY 0IEE

Closing date: 30-05-10

 

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Please contact Gillian Kears, Business Innovation Manager, on 01740 625 776

 

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New concept for Pont Of Interest place-related Audio guides

Abstract

A Swedish SME has developed a new concept for distribution of audio information to the public visiting point of interest sites. The concept can be described as a downloadable service where the tourist reach the guide by mobile phone or downloaded over the Internet. The system support efficient audio production and distribution as well as easy to use user interface. The company seeks partners within the tourist/information industry that wants to improve the information provided to their visitors.

Description

More than 90 % of all information is written information, e.g. newspapers, books, magazines, websites, newsletters, etc. On a direct question, 98 % of the respondents answered that they dont have time to read what they have to/want to read of this information. Audio information is therefore considered as easier to receive than written - You have to watch to see, but you dont have to listen to hear!

The Swedish SME is a leading provider of spoken audio via Internet and mobile phones. They have now developed a concept for point of interest (POI) place-related Audio guides. The concept can be described as a downloadable service of audio guides to provide information on e.g. tourist sites. Today visitors can reach the guides via Phone, Internet (streaming) and download (MP3). The audio guides provide spoken information on the site as well as the location/coordinates of the point itself.

The concepts are based on an in-house developed systems that support efficient audio production, a smart way to distribute audio and a easy to use User Interface

The company is now looking for partners that could promote the service to the tourism industry and eventually produce the local information. The offer includes technical assistance in producing and uploading the audio as well as the provision of the distribution facilities.

Innovative Aspects:
New concept of distributing audio information to the public visiting point of interest.